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Bank One - Job Description
"Brian Bennhoff
and Crooked River Productions came in and made a challenging project run
smoothly and on budget. As things proceeded and situations arose, Brian
handled every twist in his traditional unflappable way. The combination
of reliability, follow-through and service makes Brian Bennhoff and Crooked
River Productions an incredible resource for any production."
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A
high-end corporate film communicating the Bank One mission statement to
its executives, the job was shot in Chicago over three days. Based on
its success, the film was later distributed to all bank employees with
great results. Shot in and around Bank One's corporate headquarters, offices,
and branches by veteran cameraman Bob Richman, the film was directed by
Tom Nelson, founder of the Gardner-Nelson Project, the bank's advertising
agency. Over 70 executives, employees, clients, and customers were interviewed
to distill Bank One's corporate image and goals into this highly effective
and energizing piece.
